Company: Immersive Design, Inc. Product: IPA Publish3d Web: http://www.immersivedesign.com IPA Publish3d is the first application focused on the generation and distribution of 3D interactive product documentation for SolidWorks.  IPA Publish3d enables SolidWorks users to quickly and easily generate interactive 3D product and process documentation by leveraging the data contained in users’ SolidWorks assemblies.  The process documents can be distributed as an e-mail attachment, as interactive documents on a CD-ROM, or as published pages on a web site. That was then, this is now Many manufacturing companies spend up to a million dollars annually recreating—via digital cameras or artist-rendered hand sketches—product illustrations that show how products should be assembled, disassembled, serviced, or maintained.  For larger companies, 80% of the documentation costs come from the laborious task of generating the documents.  IPA Publish3d can be used to create this necessary product documentation quickly and easily using what a company already possesses—its SolidWorks data.  Just as engineering departments now use SolidWorks to reduce production times, the rest of the company is ripe the automation and use of 3D data for the generation of online product documentation.  IPA Publish3d helps to reduce costs and improves a user's understanding of the product documents.